2026-06-04 · 3 min
Open Social Caption Formatter →Have you seen people writing bold text on WhatsApp and Facebook? It is easy to do, but each app works differently. Let us understand how.
WhatsApp uses special characters for formatting:
*Hello* becomes bold_Hello_~Hello~The WhatsApp asterisks do not work in Facebook and Instagram posts. There, bold text uses special Unicode characters that look like normal letters but stay bold wherever you paste them.
Instead of doing all this manually, use our Social Caption Formatter:
If your text is already bold, the tool detects that too.